Associate Media Director

  • Media
  • Indianapolis, United States

Associate Media Director

Job description

Associate Media Director

Overview
The Associate Media Director (AMD) provides leadership, training, and problem solving across the department. This includes mentorship and oversight of team members, assisting with new business development, and assisting the Media Director with business management. The ideal candidate exhibits leadership qualities, effective communication skills, an ability to teach/mentor staff, sound decision making, and strong industry expertise.


Key Responsibilities

    • Play active role in attaining and developing new business and driving organic growth within existing accounts
    • Act as gatekeeper of experience and information sharing, keeping department and clients apprised of relevant trends, new opportunities, and industry-related topics
    • Demonstrate strong leadership role within the department, agency, and media community taking opportunities to lead process development, department evolution, agency integration, and staff development
    • Acquaints self appropriately with the personnel and organization of the agency and clients
    • Monitor and help manage workload of the media team for assigned accounts and ensure the team works efficiently and collaboratively with all stakeholders, including oversight of other senior team member’s timetables
    • Serve as escalation point for teams to help troubleshoot issues
    • Exhibit strong analytical skills and ability to tie results to client business objectives and key performance indicators, providing relevant metrics and measurement strategies for media campaigns
    • Lead strategy, planning, and thought leadership for key agency accounts
    • Provide proactive communication with client regarding media recommendations, testing initiatives, incremental opportunities, tracking against campaign goals, proposed optimizations, etc.


    Requirements

    Candidate Qualifications

      • Demonstrated knowledge and expertise of media concepts, trends and innovations
      • Proficiency with Microsoft Office suite of products (Outlook, Excel, PowerPoint) and applicable media research tools and platforms (e.g. 3rd-party ad servers, AdWords, comScore, MRI, Scarborough Google Analytics, etc.)
      • Strong communication and presentation skills
      • College degree required